high

When I first heard about the new Samuel L. Jackson movie “Snakes on a Plane” I was tempted to never think about it again. It just sounded stupid. Snakes on a Plane. Burger on a Bun. Bored out of my Mind.
Then I caught wind of some internet phenomena surrounding the movie. You mean there’s actually buzz? Apparently there’s so much buzz-slash-commentary that the producers added scenes to the film to directly address the bloggers’ complaints:

The studio backed down, empowering Jackson and adoring online fans to complain that the film was not violent enough. Scenes were added ratcheting up the gruesome quotient. The bloggers’ victory ensured plenty of media coverage, seemingly turning the little B-movie into a preordained must-see hit.

So someone is actually listening to the little guys. How sweet. In fact, it allegedly all started with this guy, who not only sparked the internet buzz around the movie but coined the phrase “snakes on a plane” as the new “shit happens”.
According to Wikipedia:

The title inspired bloggers to create songs, apparel, poster art, pages of fan fiction, parody films, mock movie trailers and even short film parody competitions.

That’s a lot for a movie that’s just been released. And especially a lot for a movie that looks completely lame. But hey, snakes on a plane.

This entry was posted on Monday, August 21st, 2006 at 5:30 am and is filed under word of mouth. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.