That question was probably rhetorical, but bigwidesky's biggest thinker is gonna take a crack at it anyway. Particularly if it's an issue at the core of your organization's purpose, place, or paradigm, Eliot is foaming for the opportunity to identify and initiate your next world-changing innovation. And because endeavors of this magnitude often require a great many words to communicate, he graciously condenses meaning into far more efficient septasyllabic morsels.

Eliot pursues Truth with a deliberate meander, assessing each shred of evidence that might make It So, accompanied by an eclectic entourage of dead philosophers, contemporary marketing theorists, media whores, and Discordian saints. And lo, upon Its validation, they all high five.

Eliot has played frisbee with inner children at Alberici, Express Scripts, and Sigma-Aldrich—so heed the heady banter of bigwidesky's humanist Buddha.

As our self-proclaimed straight man, Mike runs bigwidesky's left brain by managing new business, operations and finance. He's also the guy who carries the flashlight and brings an extra pair of waders to strategic planning expeditions.

Before joining bigwidesky, Mike was a senior Marketing Strategist and Account Executive at the stalwart St. Louis agency Maring Weissman (MW), where he held strategy and planning engagements for Saint Louis University, Transentric and the Center for Emerging Technologies. He was also Director of Business Development for XPLANE, working with clients such as MIT's Auto ID Center. Always an overachiever, Mike served as a Special Analyst to the President and CEO of May Merchandising just a few years out of college.

The role of Executive Producer requires Carrie to be as unflappable as an air traffic controller and as attuned to nuance as a UN translator. She oversees account management functions and initiatives from concept through implementation, execution and enhancements and has experience in building everything from intricate e-commerce solutions to traditional marketing and advertising.

Carrie is the agency touchstone, pairing a voracious interest in trends with her deep understanding of the complexities of creating meaningful marketing communications. She is equally conversant in the languages of geek, creative and suit, and because she operates from a highly intuitive platform, knows how to get the best from each of them.

Carrie has an impressive background in product management, agency account management and consulting. In the mid-90s she was a product manager for Shockwave and Flash at Macromedia in San Francisco and has worked as an e-business producer and consultant for a wide variety of national clients including Rich-SeaPak Corporation, Campbell Soup Company, Levi Strauss & Co. and many others.

Oscar Wilde observes that, “Most people are other people. Their thoughts are someone else’s opinions, their lives a mimicry, their passions a quotation.” This is not Matt. His pursuit of novelty outsmarts even himself. Painfully witty, Matt will capture, characterize, and kill it before anyone has even heard about it.

Fortunately for this memetic swashbuckler, Matt is also possessed of an almost uptight, perfunctory sticktoitiveness. Ideas just birthed from his formidable forebrain mere moments prior—and already dead to him—still hold his focus through completion. Almost in denial of his own ruthless creative dexterity, Matt will doggedly profess and practice adherence to the pragmatics of execution. And despite his protestations to the contrary, the final product is consistently exquisite.

Matt has compulsively overdelivered to WebMD/Emdeon, Lexus, and Monsanto.

Skye kidnapped the internet in its infancy. It was in all the papers.

According to whisper, he retreated with his prize to a secluded mountaintop hideout, where he bent binary boundaries to better grasp the inner workings of interactive. And if there's truth in rumor, it's no wonder bigwidesky's resident aspiration technician now devises grand schemes from the inside out.

With a longshoreman's grasp of the digital anatomy, Skye laces together technology and humanity in curious and compelling combinations. Each outcome is a freestyle expression of his care for content and appreciation of novelty. His confidence is contagious, too, as clients in his company share the excitement of manhandling bits to do their bidding. Consider the ear-to-ear grins on former beneficiaries Coca-Cola, Anheuser-Busch and Purina.

Skye is ready to believe you.

For someone who gets her daily news from the interplay of celestial bodies, Lori has an uncanny talent for terrestrial navigation. While aspirations keep bigwidesky aeronauts with their heads in the clouds, she minds their plodding feet, plotting passage through a development terrain that might put burrs in their Birkenstocks.

Toward a mutual rendezvous she leads client and creative alike, driving forward momentum through anticipatory maneuvers and the reaction time of a Sooner running back. Each party, privy to her honest, objective management of both collaboration and conflict, discovers newfound energy in the agency-client courtship. So flatten someone else, karma's plummeting piano -- Lori's got love to make.

After you've verified her happy history with Sonic Drive-In, Blue Bunny Ice Cream, and Shoe Carnival, call on Lori. "Ms. Guffey" if you nasty.

The best creative managers have their own artistic streak – the difference is they know how to manage time. Vicki’s artistry lies in organizing and executing the 1.2 gazillion behind-the-scenes tasks that every project needs to be successfully fulfilled. She researches industries, gathers project information, coordinates tasks, negotiates timelines and even crosses Ts in the proofreading stage.

After graduating with a degree in math, Vicki formed her own web development company. Now at bigwidesky, she’s elevated managing wily creatives to an art form. Vicki has been blogging for a quarter of her life; consider yourself warned.